Leadership matters, especially in times of growth and change. At PRN, we believe that strong, visionary leaders make all the difference in delivering exceptional care and creating opportunities for our teams to thrive. That’s why we’re thrilled to announce three major leadership updates that reflect our commitment to excellence and innovation.
Meet Our Leaders:
Kim Rosenlund: Chief Growth Officer
Kim Rosenlund’s promotion to Chief Growth Officer is a testament to her strategic vision and dedication to elevating PRN’s presence. As Senior Vice President of Marketing and Sales, Kim was instrumental in driving innovative marketing strategies and forging strong connections across our network. Now, she’ll expand her focus to include marketing, sales, communications, workers' compensation, and strategic partnerships. Kim’s leadership will ensure that PRN continues to grow sustainably and build lasting partnerships.
Kerry Winz: Vice President of Front Desk Operations
We’re excited to welcome Kerry Winz to PRN as Vice President of Front Desk Operations. With over three decades of healthcare experience, Kerry brings unmatched expertise in Revenue Cycle Management and team development. Her mission is clear: to enhance front desk processes and ensure every patient interaction reflects the high standards we’re known for. Kerry’s efforts will optimize efficiency and elevate patient satisfaction across our clinics.
Alyson Vasconcellos: Vice President of Operations for LA/OC Markets
Southern California clinics have long benefited from Alyson Vasconcellos’ leadership. As Regional Director of Operations, she’s been a driving force behind growth and success in the region. Now, as Vice President of Operations for Los Angeles and Orange County, Alyson will continue to support clinic teams and ensure excellence in care. Her background as a physical therapist and mentor equips her to tackle this expanded role with passion and expertise.
Why It Matters
Leadership transitions are more than just titles. They’re about aligning talent with opportunity and ensuring that every step we take is grounded in our mission to deliver outstanding care. As CEO Ajay Gupta puts it:
“Kim, Kerry, and Alyson bring a leadership approach that reflects PRN’s focus on growth, collaboration, and supporting both our teams and patients. These changes are an important step in helping PRN grow stronger—ensuring our clinics have the leadership they need, our teams have the tools to thrive, and our patients continue to receive the exceptional care they deserve.”
Looking Ahead
With Kim, Kerry, and Alyson at the helm, PRN is poised for an exciting future. From enhancing patient experiences to strengthening clinic operations, these leaders are ready to shape the next chapter of PRN’s journey. We’re proud to have them on our team and can’t wait to see the impact of their vision and dedication.
Stay connected for more updates as we continue to grow and evolve together.